It has taken me months of going back and forth, umming and aahing and getting ever so close, but just not getting it out the final product. I just could not hit the publish button... I seemed to keep changing the background, and the colors, and the pics... and then I would check and re-check what I had written! Could it really be this hard to just hit a button?
The reality for me though, is that our social 'brand' and 'image' (as the gurus refer to it) is a reflection of who we are. It is an extension of ourselves... and yes - people do get it wrong! I did not want to be one of 'those people'. So I embarked on a reflective session of looking back over the years at where we had come from and were going.
I had migrated from a 'hard hat and safety boots' kind of job and moved along into a rigid corporate environment, where I might have worn my grey pin-stripped suit to bed had I not been able to pry it off of myself when I arrived home from a long day of writing reports, sitting in air-conditioned offices and boardrooms, or giving a presentation to some similarly suited-up corporate jelly beans.
So, naturally, when I left the boardroom and embarked on my journey to work alongside Mike, my life and business partner, all those years ago, I decided to literally give away every item of clothing that resembled the stiffness of the corporate world. For the first time in years, I felt I could breathe again and free enough to retreat from my bedroom ready to start the day off, wearing a pair of jeans and slippers if that is what I felt like wearing for the day. I had honed my skills over the years, and finally came to the self-awareness that my clients would see that I was being employed for my skill and contribution to their businesses - not for my dress sense or the clothing label I wore.
Free-spirited, I awake every morning to work diligently to being the best that I can at everything that I embark on and give my 110% to doing a job right the first time - because doing it a second time costs me money!
It is with this gypsey-child, free spirited approach that I have turned 'crunching numbers' as they call it, into fun. There is nothing more exhilarating than knowing that you have helped someone better understand their financials, or become more sustainable in their business, or even saved them some money... that is what I live for. We have put the fun back into figures. It is this same spirit and child's play attitude that our website is being borne from. Pop along and have a look at it on Account-Keepers
Your thoughts and comments would be appreciated.
Yours in numbers,
Jessica
